✔︎ Professional installation available nationwide
✔︎ Manufacturer’s warranty included with every product
✔︎ Call us on 0191 359 2069 for a bespoke price or tailored quote
✔︎ Ongoing UK-based support before and after your purchase
The Primo X is one of the most advanced bean-to-cup coffee machines available today, designed for businesses that want to deliver barista level coffee with complete consistency. At its heart is a Swiss engineered stainless steel brewer, capable of grinding and tamping with precision for a genuine café quality result in every cup. This is more than a coffee machine, it’s a premium showcase of technology and design. From the 7-inch colour touchscreen and integrated media display to the Optilight LED lighting and automated cleaning system, every detail has been created to combine ease of use with a truly professional impression.
You should consider the Primo X if:
The Primo X has been designed to make the coffee experience simple and efficient. A dual dispense system allows two drinks to be prepared at once in under 40 seconds, helping to reduce waiting and keep service flowing smoothly. Both cups are brewed with the same consistency, so quality is never compromised.
A 7-inch touchscreen makes choosing drinks quick and intuitive. The menu can be customised with up to 24 options and three sizes, while the screen can also display allergen information, instructions or even branding. For sites that want to go further, the built-in media display can be used for promotions, messages or advertising, turning the Primo X into more than just a coffee machine.
Together, these features make the Primo X easy to use, fast to serve, and professional in presentation, creating a better experience for both the people making the drinks and the people enjoying them.
At the core of the Primo X is a Swiss-made stainless steel brewer, one of the most advanced of its kind. This is the component that grinds, tamps and extracts the coffee, and in many bean to cup machines it’s the part most likely to wear over time.
The Primo X brewer is built to a much higher standard, using precision engineering and durable materials that make it far more reliable than typical designs. That means fewer interruptions, lower running costs and a machine that delivers consistent, café quality results year after year, a real investment in both performance and longevity.
The Primo X has been designed to simplify daily care and long term servicing. The machine runs an automated cleaning programme, with on screen guidance that makes the process quick and straightforward. Staff are prompted when cleaning is due, reducing the chance of errors and keeping the machine in top condition.
A larger coffee waste container holds up to 1 kg of grounds (around 385 portions), with a separate liquid waste container to keep everything tidy. This reduces the frequency of emptying and makes routine upkeep easier to manage.
For engineers, the internal layout provides spacious access to all components, and calibration is done by weight in grams rather than timed settings. This ensures consistent drink quality, accurate cost control and faster setup.
Together, these features mean the Primo X is not only a premium bean to cup machine, but also one that is straightforward to keep clean, consistent and reliable.
The Primo X runs from a standard UK 230V 13 AMP plug socket and requires a plumbed water supply. To protect drink quality and prevent scale, the machine must be fitted with a water filter. Installation should always be carried out by a professional. We can provide the full installation service, including fitting the filter and connecting the machine. The only thing you need in place beforehand is an isolated water connection.
If you are unsure whether your site is ready, just contact us and we will guide you through the requirements and make sure everything is set up correctly.
Every new Primo X comes with a two year parts warranty, giving you confidence that the core components are protected if anything goes wrong. This extended cover reflects the build quality of the machine and ensures you can rely on it day after day.
Like all professional coffee machines, some consumable items are not included in the warranty. Parts such as whipper components, outlet nozzles and hoses are designed to be replaced during routine servicing. Keeping up with these small items helps maintain drink quality and protects the warranty on the rest of the machine.
To make things simple, we can provide service plans that cover filter changes, regular checks and annual maintenance. This ensures the Primo X continues to perform at its best and that your warranty remains valid throughout.
What makes the Primo X different from other bean to cup machines?
The Primo X uses a Swiss-made stainless steel brewer, one of the most advanced on the market. This makes it more durable and consistent than most bean to cup machines, while features like dual dispense, touchscreen menus and a media display set it apart in both performance and presentation.
Where is the Primo X best suited?
The Primo X is ideal for high end workplaces, hotels, conference centres and reception areas where presentation matters as much as performance. It delivers café quality drinks with the convenience of a fully automated system.
How easy is it to clean and maintain?
The Primo X guides users through an automated cleaning programme, making daily care simple and fast. It also has a larger coffee waste container and separate liquid waste container, so upkeep is less frequent than with smaller machines. Regular servicing and filter changes keep it running reliably.
Does it need any special installation?
The machine runs from a standard UK 13 AMP plug socket and requires a plumbed water supply with an isolated connection and a filter. Installation should always be carried out by a professional, we can handle this for you and ensure everything is set up correctly.
Why is the stainless steel brewer important?
The brewer is the heart of any bean to cup machine, and in the Primo X it’s built from stainless steel rather than plastic. This makes it stronger, longer lasting and less prone to faults, reducing downtime and giving you more consistent coffee day after day.
Is the Primo X good value for money?
Yes. While it is more expensive than entry level machines, the Primo X combines premium build quality with features that reduce long-term costs, such as a durable brewer, automated cleaning, and larger capacity. It’s designed to be a reliable investment that performs for years, not just a short-term solution.
| Specification | Primo X |
| Dimensions (W × D × H) | 780 × 409 × 567 mm |
| Power Supply | 230V, 13A, 50–60 Hz |
| Power Consumption | 1950 W |
| Boiler Capacity | 1.1 litres |
| Energy Rating | EVA/EMP A+ |
| Water Pressure | 2 – 6 bar (200 – 600 kPa) |
| Water Connection | 15 mm BSP mains feed |
For full product details, specifications, and options, you can download the official Primo X Brochure below.
